From data to action
The out-of-home presence of brands is crucial to boosting their overall sales.
Fyre is connected to the POS systems of thousands of HoReCa operators to help brands
understand this complex market, analyzing out-of-home consumption trends
and stimulating sales via innovative activation campaigns.
Access strategic Insights on all your channels
More than 14 billion euros in annual on-trade sales collected, enriched and analyzed by our experts.
How do you perform among your category?
Analyze the performance
of your competitors
Activate HoReCa operators
No need to visit outlets one by one.
Using our platform to reach your customers & prospects eliminate marketing spend leakage, rewarding performance on actual sales.
Goodbye trade spend without visibility
Track in real time
the performance
of your campaigns
Thanks to our tailor-made ROI and sales tracking solution, analyze your performance & focus your efforts on operations that work best.
Track your omnichannel existing campaigns
Track your activations launched with Fyre
Activate consumers
inside & outside the venues
From the QR code on the table, on the bill, or on social networks, share content with consumers based on
of what they actually bought.
Multiply your presence on different channels
DISCOVER THE POWER OF SELL-OUT DATA
The Fyre platform is:
THE POWER OF SELL-OUT DATA
Leverage strategic insights
on your different markets
Track the performance of your Customers & Prospects in real time
and compare them to national market trends
Market
Penetration
Brands
Performance
Representative
market panel
Categories
performance
Detailed analysis by product
ACTIVATION AS A LANGUAGE
Boost your sales with activation,
& track your performance in real time
Print vouchers with the bill
Presence on digital menus
Presence everywhere on social networks
Track your ROI
in real time
Track your independently launched campaigns
FYRE, THE NEW FLAME OF OUT-OF-HOME GROWTH
Unprecedented benefits
for the brands
Informed decision making
Use comprehensive, real-time data to make strategic decisions.
Optimized resources
Leverage our technology to optimize your marketing and sales strategies, saving time and resources.
Sales increase
Drive sales growth in On-trade and Off-trade through effective activations.
Consumer knowledge
Learn more about your consumers' behaviors and preferences in order to develop your future strategies.
Brand Visibility
Strengthen the presence and reputation of your brand in the Out-of-Home market.
Competitive advantage
Stay ahead of the curve by leveraging data-driven strategies and cutting-edge digital activations.
